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Saturday, May 13, 2017

6:56 PM

The worlds Best Sura puttu Recipe video.

How To Make 750 gram Sura Puttu Recipe | Village Food | How to Cook Tasty Shark Curry | சுறா புட்டு

A tasty and easy secret recipe of Shark puttu cooked the village style which was prepared by my mom with step by step instructions to help any new learner to cook like a professional.

Paal Sura puttu (Shark puttu) is a very good diet for lactating mothers. Paal sura and Garlic used in the cooking increases the milk production. Also, it is a very tasty dish.

Cooking Time - 40 minutes.

Ingredients : -
Shark (Cleaned and Cut into Chunks) - 750 gms 
Water - 500 ml (To boil shark)
Gingelly oil - 100 ml (Coconut oil is also used instead of Gingelly oil in some parts of Tamilnadu)
Shallots Chopped - 150 gms
Mustard seeds - 1 tsp
Curry leaf - 2 tbsp
Garlic whole peeled - 50 gm
Ginger Chopped - 1 tbsp
Slit Green chilli - 2 nos
Chilli powder - 1/2 tsp 
Turmeric powder - 3 tsp
Crushed pepper powder - 2 tsp
Chopped coriander leaves - 2 tbsp
Salt - To taste.
Method : -
Wash the cut shark and boil it in water along with 2 tsp of turmeric for 10 minutes.

Strain the water and cool the shark.

Once cooled remove the skin of the shark.

Crumble the fish into flakes and break the bones into small pieces.

In a heavy bottom pan (kadai) heat the Gingelly oil. 

Once the oil is heated add the mustard seeds and let it crackle. (Note that if the mustard is added when the oil is not hot and it 
does not crackle it does not taste so good)

Add the 150gm chopped shallots and saute for some time.

Add in the 50gm peeled garlic. ( The more the garlic the more it tastes good)

Add in the 2 nos slit green chilies. (if you want the puttu to be spicy add more green chilies)

Add in the 1 tbsp curry leaves and saute for some time till the onion becomes translucent. 

Add in the 1 tbsp chopped ginger to the pan.

Now add in the 1/2 tsp chili powder and 1 tsp turmeric powder.

Cook till the raw flavor of the masala leaves.

Once that is done add in the flaked shark and cook it in slow flame for 10 - 15 minutes. The more you cook the more intense the flavor becomes. 

Once done finish it by adding 2 tsp of crushed pepper and 2 tbsp of chopped coriander. 

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Thursday, March 23, 2017

Wednesday, March 22, 2017

6:00 AM

50% Off On Sony Xperia C4 Compatible Bluetooth Smart Watches

Sony Xperia C4 Compatible Bluetooth Smart WatchesGT08 Wrist Watch Phone with Camera & SIM Card Support 

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Saturday, July 30, 2016

12:20 PM

Guide to Online Advertising for Small Businesses

Home » Business » Guide to Online Advertising for Small Businesses

“If you build it, they will come” may have worked in the movie Field of Dreams, but if that’s your advertising motto your business won’t last long. Whether your small business is online or offline, you need to communicate your existence to your target audience if you want to sell anything.
“Word of mouth is all you need” is another awful adage for your business. Word of mouth may keep you afloat at first, but it will limit you when it comes to growing your business in the long term. The sad truth is that customers tend to talk a lot more about bad experiences than good ones.
Or is “Location, location, location” your rallying cry for your bricks and mortar business? After a time you’ll find that location isn’t everything. While it certainly has an influence, businesses can succeed or fail in any location. It’s best not to rely on location to bring you all your business.
The competition is fierce out there. As a small business owner, you’re up against not only other small businesses, but giants like Amazon, Target, Walmart, and eBay. Building a great product or service just isn’t enough; you need effective advertising to survive.
Luckily, the Internet has made reaching your target audience, no matter where they may be, much easier and cheaper than before. Instead of spending hundreds or thousands on a TV commercial or an ad in the yellow pages, you can spend just a few bucks advertising on websites and social media.
But the world of online advertising can be overwhelming for a busy small business owner to navigate. Should you invest in Google AdWords or Facebook ads? How much should you bid? And that’s not even getting into all the confusing jargon and acronyms you need to know to buy an ad, like CPM, CTR, PPC.

That’s why we put together this graphic guide to getting started with online advertising. Check out the basics below, so you can focus on getting the word out about your small business!
Guide to Online Advertising for Small Businesses - Via Who Is Hosting This: The Blog

Trancript: Guide to Online Advertising for Small Businesses

Advertising online can be overwhelming, but it doesn’t have to be. Use this quick beginner’s guide to learn more about the various advertising options, so you can draw new traffic and customers to your website.

The Basics

Before you can launch a campaign, you need to understand some of the most common terms used in the industry.
  • Pay Per Click (PPC)
    • Under this model, advertisers choose a maximum amount they are willing to pay each time a user clicks on their ad.
  • Cost Per Click (CPC)
    • This refers to the cost of each click an advertiser pays once a user clicks an ad in their PPC campaign.
      • Example: If an advertiser bids up to $1 for a keyword on his PPC campaign, but wins the bid at $0.99, then the CPC becomes $0.99.
  • Cost Per Action (CPA)
    • What the advertisers pay when their ad click leads to action, such as a sale.
  • Cost Per Thousand (CPM)
    • The cost for 1,000 ad impressions (displays) – not clicks.
      • Example: If the rate is $2 per 1,000 impressions, advertisers pay that amount regardless of how many times the ad was clicked.
  • Click Through Rate (CTR)
    • A comparison of the number of people who view your ads, compared to the number of people who click your ads – expressed as a percentage.
  • Conversion Rate: Used to compare the total number of website visitors to the overall goal of the ad.
    • This could be:
      • Paying customers
      • New subscribers
      • New users
  • Contextual Advertising: Advertisers create ads that are then displayed on websites that have content targeted to the ad content.
    • Example: If an advertiser runs an ad for his website that sells dog leashes, his ad may show up on any number of websites within the ad network that discuss dogs, and more specifically, dog leashes.
  • Return on Investment (ROI)
    • Evaluates performance and measures profitability by dividing profit by cost.

Social Media Advertising

Advertise your products/services on social media websites such as Facebook and Twitter.
Here is a look at the basic process for Facebook and Twitter.
  • Once you get started, there are a variety of options for you to choose from to completely customize you campaign.
  • Facebook Ads: Ads shown on the sidebar of a Facebook account when a user is logged in.
    • As of July 2014, there were 1.5 million active Facebook advertisers.
      • The ROI for retail Facebook advertisers is 152%.
    • Advertisers:
      • Choose to promote a post on their page/profile, or a website.
      • Choose who to target based on a number of demographics, including:
        • Age
        • Gender
        • Location
        • Interests
      • Are told how far the ad could reach.
      • Set a budget, daily or lifetime maximum.
        • Advertisers can run ad on a specific set of dates, or choose to run the ad continuously until the budget is reached.
      • Choose to pay for clicks, or for impressions.
    • Pros:
      • Cost-effective ($1 per day minimum spend)
      • Facebook users aren’t overwhelmed with ads
      • Many options for custom audiences
    • Cons:
      • Investing in Facebook “fans” doesn’t always translate to customers
      • Time consuming
  • Twitter Ads: Ads shown in the sidebar of a Twitter account when a user is logged in.
    • Advertisers can choose to promote:
      • Profiles
      • Tweets
      • Trends (hashtags)
    • Can set a daily budget for the campaign, and the ad stops running when the budget is met.
    • Advertisers bid the maximum price they are willing to pay, but are often charged much less.
    • Pros:
      • Automatic targeted audience
      • Users can interact with ad (retweet, click, reply, etc.)
    • Cons:
      • Targeted audience is not always relevant
      • Users may overlook due to the distraction of their Twitter feed

Google Adwords

Based on a PPC model, advertisers set a budget, or the maximum amount of money they are willing to spend per day, and a maximum CPC bid.
  • Advertisers bid on keywords relevant to their website/product/service.
    • Each time a search with that keyword is run, Google chooses a pool of ads from those that rank high enough on the bid.
      • Ads are chosen on a number of factors, including:
        • Bid amount: The amount you’re willing to pay for the ad.
        • Quality Score: An estimate of an ad’s relevance based on keywords, landing page, and the ad itself. A higher quality score can surpass a higher bid amount.
    • Winning advertisers only pay when their ad is clicked.
    • The ad stops running when the budget is hit.
  • In 2012, Google Adwords had more than 1.2 million users.
  • Pros:
    • Easy to measure your campaign (CTR, conversions, conversion rate, CPC, CPA, ROI, etc.)
    • Only pay for clicks, not the ad itself
    • Users receive most relevant ads due to the Ad Auction
    • Highly targeted
    • Has the most reach
  • Cons:
    • Small ads (3 lines + your URL)
    • High cost for in-demand keywords
    • Time consuming for the beginner

Real Time Bidding (RTB)

Automatically bid on ad displays before a website loads.
  • Publishers (website owners) sell ad impressions (views) to advertisers using a real-time auction system to get the highest possible payment for those views.
  • A demand-side platform (DSP) holds the ad inventory and automates advertiser bidding.
    • Bidding takes place in the time it takes a website to load.
    • The winning bid has their ad displayed once the website loads.
  • This approach works for advertisers, agencies, and publishers because it:
    • Provides more control over the campaign
    • Provides more narrow targeting
    • Keeps spending efficient
    • Maximizes the earnings for the publisher
  • Networks that offer RTB include:
    • OpenX
    • SiteScout
  • Pros:
    • Purchase a target audience
    • Advertisers can have different prices for specific users
    • Improved performance
  • Cons:
    • Requires monitoring
    • Ad inventory is not guaranteed

Display Advertising

Advertise through graphics on web pages, in applications, e-mail, etc.
  • Also known as “banner ads” these ads come in a variety of sizes, which are chosen by the Interactive Bureau of Advertising (IAB).
  • They can include:
    • Text
    • Logo
    • Photos
    • Video
  • Display advertising can be highly targeted to better reach your demographic.
  • According to comScore, 8% of internet users account for 85% of display ad clicks.
  • Display advertising networks include:
    • Clicksor: A contextual advertising network that offers CPC, CPM, and CPV models.
    • Chitika: An advertising network that displays ads only to targeted users.
    • Reach an estimated 183 million users with this network.
      • Advertisers must request more information to find out what options are available.
      • Pricing varies depending on campaign.
    • Google AdWords: PPC advertising platform.
  • Pros:
    • Visually appealing
    • Opportunity for targeted audience
    • Easily track and assess campaigns
  • Cons:
    • Often ignored because people know they are ads
    • Certain software programs block them


This cookie-based technology allows companies to anonymously “follow” their audience on the web.
  • It helps advertisers reach visitors that don’t convert the first time they see an ad.
  • A small piece of code is placed on the advertiser’s website.
    • When someone visits the site, the code drops a browser cookie that follows the user.
    • When the user is browsing the web, the cookie lets the retargeting provider know and the ad will appear again.
    • This ensures the ads are only seen by people who have already visited the advertiser’s site.
  • Pros:
    • Ads are seen by those already familiar with your brand.
    • Potential customers can get back to your website with one click.
    • Ads are personalized, allowing for more creativity.
  • Cons:
    • Some people don’t like the feeling of being “followed.”
      • According to Adobe, 60% of consumers feel this type of ad is an invasion of privacy.

Other Ad Networks

Advertise your products/services through a number of other outlets.
  • AdBrite: A large non-search engine ad network that uses both CPC and CPM models.
  • Kontera: In-text contextual advertising platform that places advertisers ads as links within a website’s text.
  • InfoLinks: An in-text contextual advertising platform.
  • ContextWeb: Flexible bidding options with a “name your own price” option.
  • Clickcent: Contextual advertising network where you pay only for the unique traffic that arrives to your website. Price is based on what you negotiate.
When diving into online advertising, experiment with a variety of advertising platforms and campaigns to figure out what works best for you.



Tuesday, June 21, 2016

11:55 AM

Winning Putt - Play Golf Online For Free!

Play golf online for free!

Winning Putt enhances the golf simulation experience with RPG-style progression. Train your way from amateur status, testing your skill on various courses, and advancing all the way up the rankings to pro status, taking on all comers in wagering rounds and tournaments! 

You can play competitively or just enjoy friendly matches or solo play; no matter your preference, there’s plenty to enjoy in Winning Putt! 

Monday, June 20, 2016

12:29 PM

Are You Struggling To Put Food On Your Table?

Every human deserves to have food on their table. 

You can submit your email in the below link to learn more about the Government Assistance provided to families in need of grants and financial relief. Supplemental Nutrition Assistance Program supplied 45 million Americans with $126 per person. 

Learn How to Apply For Government Food Program
Best Ways to Save Money at the Grocery
Access to Coupon and Freebie Program Information
Local Food Bank and Emergency Aid Database

Thursday, May 19, 2016

1:59 AM

5 tips to prevent saggy breasts after breastfeeding

If you are a breastfeeding mother, read this to know how you can prevent saggy breasts after breastfeeding.

mother and kid

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